Quarter-life crisisIs road cycling just a fad?

Lukas Niebuhr

 · 28.06.2026

Quarter-life crisis: Is road cycling just a fad?Photo: KI-generiert
Quarter-life crisis: Is road cycling just a fad?
Year on year, you see more and more people riding road bikes. It feels as though the group of beginners is getting younger and younger. Is road cycling just a sign of a quarter-life crisis, or is there more to it than that?

The quarter-life crisis has long had its own starter pack: an expensive portafilter machine, a bowl of slightly too lively sourdough in the fridge, and a shiny road bike. People in their mid-twenties seem to be collectively falling in love with the same hobbies right now – and from the outside, it sometimes looks like a lifestyle trend that will disappear just as quickly as it arrived. But there’s more to the road bike boom than just an aesthetic Instagram phenomenon.

Why is everyone suddenly buying a coffee machine, a road bike and baking bread?

Your mid-twenties are a strange time of life. You’re officially an adult, but deep down you’re still finding your way. For many, it’s the first time they’ve been financially independent, yet at the same time the pressure is mounting: career, relationships, planning for the future. During this phase, many people look for something to provide a sense of stability – rituals, routines and things they can shape for themselves.

Perhaps this explains the coffee machine, baking bread and the new road bike: a sourdough starter is kneaded from simple ingredients and turned into a (vital) product. With little effort and a bit of patience, you create something new. The subject of coffee is probably just as multifaceted as road cycling itself. And in terms of price, you can spend a similar amount on a good portafilter machine as you would on a carbon bike. For many people, coffee is more than just a daily caffeine boost after getting up. It’s a ritual and represents a moment of pleasure. Coffee shouldn’t just do the job; it should taste good too, and the deeper you delve into the subject, the more enjoyable your own coffee becomes. And the road bike? It stands for freedom, exercise and a sense of identity. Many people use their road bike not only for sporting rides and to escape the hustle and bustle of the city into the countryside, but also as a means of transport in everyday life. So it’s no coincidence that these three things go hand in hand. They’re an expression of a need for structure, self-care and a balance to the digital, often overwhelming world.

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Yes, road cycling is expensive – but it’s worth it

A good road bike can easily cost several thousand euros, and then there’s the helmet, shoes, clothing, tools and maintenance. It all adds up. But the investment pays off – not just financially, but above all physically and mentally.

Reasons why a road bike is a worthwhile investment:

  • Health: Cycling strengthens the cardiovascular system, muscles and joints. It is also gentle on the joints
  • Mental strength: Long rides are like meditation. You learn to be at one with yourself, to organise your thoughts and to relieve stress.
  • Social contacts: Road cycling opens the door to communities, group rides and new friendships.
  • Sustainability: It is a mode of transport that is kind to the environment and, in the long run, easy on the wallet.
  • Long-term benefits: A good bike will last for many years – and the more you ride it, the cheaper each kilometre becomes.

So the road bike isn’t just a fashion statement, but a tool for a healthier, more active and more mindful life.

How to stop your road bike from ending up in the cellar after two years

Many people start out highly motivated – and then give up. To prevent this from happening, here are a few simple strategies:

  • Setting realistic goals: Not everyone has to go on 200-km rides. 30 minutes after work is enough.
  • Establishing routines: Fixed days or times are a huge help.
  • Carpooling: You’re more likely to stick with it when you’re with friends or in a group.
  • Looking for a change: New routes, new challenges, new landscapes.
  • Celebrating progress: Speed, endurance, elevation gain – it all counts.

Road cycling isn’t a sprint, but a relationship. And like any good relationship, it thrives on little, regular moments ;-)

Conclusion: Road cycling is more than just a trend – it’s a way of life

Perhaps it all starts with a quarter-life crisis, an expensive coffee machine and a sourdough starter that sometimes takes offence. But road cycling has the potential to become something lasting. It offers freedom, health, a sense of community and a feeling of self-determination that is priceless, especially in your twenties. Anyone who starts today won’t look back in two years’ time and think, ‘It was just a phase.’ Instead, they’ll be more likely to say, ‘I’m glad I set off back then.’

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Lukas Niebuhr

Lukas Niebuhr

Working student

Lukas Niebuhr was born in Bielefeld, is studying for a Master's degree in Sport, Media and Communication Research at the German Sport University Cologne and works as a student trainee in the online editorial team for BIKE and TOUR. He enjoys gravel biking in Cologne and prefers to spend his holidays ski touring or riding his (e-)MTB in the mountains.

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